Prompt Cast
Lisa Price's Journey from Side Hustle to Successful Entrepreneur
TLDR Lisa Price, founder of Carol's Daughter, started her beauty products brand for women of color as a side hustle in the early 90s, eventually growing it into a successful company with 42 employees by trusting her gut, maintaining her voice, and learning new skills in managing a team.
Timestamped Summary
00:00
Lisa Price, founder of Carol's Daughter, discusses the growth of her beauty products brand primarily for women of color at the How I Built This Summit.
03:19
Lisa Price started her business by blending fragrances in the early 90s, eventually transitioning from a side hustle to a full-time gig in 1996 due to the practicality of focusing on her business while raising a newborn.
06:51
Lisa Price initially did not envision her business becoming a massive company, but rather hoped to make enough money to contribute to her household, which eventually led to a significant growth after being featured on Oprah Winfrey's show in 2003.
10:28
Lisa Price's company grew from just her in a kitchen to overseeing 42 employees, requiring her to learn new skills in managing a team.
14:03
Lisa Price learned the importance of trusting her gut and maintaining her voice within her brand, realizing that expertise from others doesn't replace her unique understanding of her own company.
17:47
Trusting your gut and speaking up when something doesn't feel right is crucial in navigating expert advice and maintaining control over your business decisions.
21:09
Lisa Price reflects on the similarities between her work as an entrepreneur and her current role as an employee of L'Oreal, emphasizing the enduring passion and drive required for success in both positions.
Categories:
Business
