Prompt Cast
Canva's Founder Melanie Perkins on Leading Through a Pandemic
TLDR Melanie Perkins, founder of Canva, discusses managing over 900 employees remotely during the pandemic, emphasizing the company's commitment to helping small businesses globally. She also talks about the shift in design trends towards digital formats and Canva's freemium model providing access to design for all economic situations.
Timestamped Summary
00:00
Melanie Perkins, founder of Canva, discusses managing over 900 employees remotely and sustaining the company during the pandemic without facing layoffs.
04:03
Canva founder Melanie Perkins discusses the responsibility her company feels to help small businesses globally during the challenging times of the pandemic, emphasizing the importance of safety, well-being, and flexibility for employees.
07:16
Melanie Perkins discusses the evolution of her leadership style and the importance of Canva's freemium model in providing access to design for all economic situations.
10:38
Melanie Perkins discusses the shift in design trends towards digital formats and the rapid transition of Canva users towards creating more online content such as Zoom backgrounds, presentations, and social media posts.
14:19
Melanie Perkins hopes that Canva can support small businesses, students, and teachers through mental health, physical well-being, and connectedness during trying times.
18:06
Bill Creelman discusses the challenges and opportunities faced by Spindrift during the COVID-19 pandemic, adapting to changes in demand and distribution channels.
21:55
Bill Creelman remains optimistic about Spindrift's future despite challenges, focusing on getting consumers to try their product and believing that increased visibility in shifting channels will lead to long-term success.
25:33
Bill Creelman believes that the current crisis presents opportunities for businesses to innovate and improve, emphasizing the importance of deeper storytelling and thoughtful consumer choices, while also discussing Spindrift's decision to take a stand on racial justice.
29:36
Bill Creelman emphasizes the importance of self-reflection, social justice, and the potential for positive change in education, business behavior, and diversity in ownership as a result of the COVID-19 pandemic.
Categories:
Business
