The Streisand Effect: How Attempting to Censor Something Online Can Backfire
TLDR The Streisand Effect is a phenomenon where attempts to censor or block access to something online actually result in increased interest and attention towards it. Examples include Barbara Streisand's attempt to censor a photo of her house, the McDonald's lawsuit against London Greenpeace, and the case of Martha Payne, a nine-year-old girl in Scotland.
Timestamped Summary
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The Streisand Effect is when attempting to cover something up online only draws more attention to it, as exemplified by Barbara Streisand's attempt to censor a photo of her Malibu estate.
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Barbara Streisand's attempt to censor a photo of her house on the Malibu coastline resulted in the Streisand Effect, where the photo was downloaded close to half a million times in the next month after the lawsuit was filed.
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The Streisand Effect is the phenomenon where attempts to censor or block access to something actually result in increased interest and attention towards it.
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The Streisand Effect has been observed in other cases, such as the McDonald's lawsuit against volunteers from London Greenpeace over a pamphlet called "What's Wrong with McDonald's."
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The Streisand Effect has been observed in other cases, such as the McDonald's lawsuit against volunteers from London Greenpeace over a pamphlet called "What's Wrong with McDonald's," and the case of Martha Payne, a nine-year-old girl in Scotland who was banned from taking photos of her school lunch for her food blog.
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The Streisand effect is not always observed, as there are tactics such as Outrage Management that can be used to manage public outcry and censorship, including covering up, devaluing the target, lying, intimidating, and using official channels to give the appearance of justice.
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The case of Al Franken being sued by Fox News for using the term "fair and balanced" in his book brought a lot of publicity to his book and helped it become a bestseller.
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Society & Culture