The Rise of Agritourism: How Farmers are Diversifying and Connecting with Consumers
TLDR Farmers are embracing agritourism as a way to supplement their income and compete with the challenges of modern farming. This growing trend allows visitors to reconnect with their food and heritage, while providing farmers with a sustainable source of revenue.
Timestamped Summary
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A couple in Florida ran labor camps and engaged in indentured servitude, recruiting homeless people to work on farms and selling overpriced items at their company store.
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Agritourism is when guests and visitors are attracted to a farm or business to observe or participate in the family business, such as staying at a winery and picking grapes.
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Farmers are turning to agritourism as a way to diversify their income and compete with globalization and industrialization in the farming industry.
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Agritourism provides a connection between consumers and the food they consume, which has been lost over time, and it is driven by the desire to go back to the farm and reconnect with ancestry and roots.
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Agritourism can include activities like corn mazes and petting zoos, and it doesn't require a large investment from farmers.
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Agritourism can also include recreation and event activities like fall festivals, corn mazes, pumpkin picking, and pie eating contests.
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Agritourism aims to create a long-term connection between visitors and farms, encouraging repeat business and support for the farm even after the visit.
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Agritourism is not the same as industrial tourism, like visiting a brewery, but can include elements of it.
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Categories:
Society & Culture