Prompt Cast
Susan Tynan's Journey from Living Social to Framebridge
TLDR Susan Tynan transitioned from working at Living Social to founding Framebridge after identifying flaws in the former's business model, leading her to create a custom picture framing business with clear upfront pricing and high quality standards. Despite facing challenges such as funding rejections and production backlogs, Tynan's perseverance, strategic decisions, and belief in her idea helped Framebridge succeed in the competitive market.
Timestamped Summary
00:00
Business travelers are finding that mixing leisure with work trips keeps them recharged and excited, as highlighted in a podcast ad.
05:52
Susan Tynan grew up with a strong work ethic, later working at Living Social during its peak before noticing signs of decline.
10:43
Susan Tynan noticed flaws in Living Social's business model, leading to a decline in customer interest, which ultimately inspired her to start her own business focusing on improving the custom picture framing experience.
16:05
Susan Tynan's idea for a custom picture framing business was sparked by customers' dissatisfaction with traditional framing stores, leading her to leave her job and pursue her vision with clear upfront pricing and a convenient mail-in service.
21:12
Susan Tynan decided to pursue her custom framing business idea with high quality standards and clear upfront pricing, eventually raising a million and a half dollars from investors to launch Framebridge.
26:06
Susan Tynan faced rejection from an investor who initially seemed interested in her custom framing business idea, leading her to continue seeking funding and building Framebridge with the help of engineers.
31:56
Susan Tynan raised funding for Framebridge by meeting with investors and eventually decided to set up a frame factory to control quality and production.
37:05
Framebridge initially launched with a password-protected site, gradually gaining attention through strategic framing and press coverage, leading to a surge in orders and the need to quickly adapt to increased demand.
42:20
Framebridge faced challenges with production backlogs due to high demand, leading to the need for increased staffing and weekend work to overcome the issue and ensure timely delivery to customers.
47:26
Framebridge faced a challenging situation when their CFO left unexpectedly during a critical $17 million funding round, but through strategic communication and perseverance, they successfully secured the funding and continued to navigate the complexities of running a growing business.
52:16
Framebridge's founder Susan Tynan emphasizes the importance of hard work, belief in her idea, and a bit of luck in the company's success, while also expressing the personal sacrifices and joys that come with building a business.
57:59
Len Testa created an app that optimizes Disney World visits by minimizing wait times, saving families up to four hours in line on busy days.
01:03:02
Len Testa is the founder of Touring Plans.
Categories:
Business
