Prompt Cast
Success Story of Angie and Dan Bastian's Kettle Corn Business
TLDR Angie and Dan Bastian started their kettle corn business to save for their kids' college funds, eventually growing it into a successful snack brand called Angie's Boomchicka Pop. Through hard work, positivity, and rebranding to "Boom Chicka Pop," they secured large orders, expanded their business, and eventually sold it to Conagra in 2017.
Timestamped Summary
00:00
The episode features the story of Angie and Dan Bastian, who started their kettle corn business from their driveway and turned it into a successful international snack brand.
05:51
Angie and Dan Bastian started their kettle corn business without a particular passion for popcorn, aiming to save for their kids' college funds, which eventually led to the creation of Angie's Boomchicka Pop.
11:48
Angie studied nursing and worked in transcultural healthcare in Gallup, New Mexico, while Dan taught high school and they eventually met through a family connection, bonding over both having broken jaws in the past.
16:59
Angie and Dan decided to start making kettle corn as a side business to save money for their kids' college funds, stumbling upon the idea through an online ad and investing in equipment to get started.
22:25
Angie and Dan successfully started selling kettle corn in front of a supermarket, making $300 on their first day, despite initial skepticism from friends and family.
27:43
Angie and Dan began selling kettle corn outdoors, starting with the Minnesota Vikings training camp, where they eventually gained attention and secured a contract to become the preferred kettle corn supplier for the team.
33:17
Angie and Dan transitioned from hand-packing kettle corn with twist ties to securing a contract with a local grocery chain by improving their packaging and moving their operation indoors.
38:54
Dan and Angie faced financial struggles, accumulating debt and using credit cards to finance their growing kettle corn business before securing a loan to expand production and move into a larger facility.
44:36
Dan and Angie faced financial struggles but persisted, leveraging their ambition and skills to grow their kettle corn business, eventually securing a large order from Trader Joe's that helped turn their fortunes around.
50:07
Angie and Dan Bastian rapidly expanded their workforce to meet high demand after securing a large order from Trader Joe's, leading to significant revenue growth and Angie's eventual decision to leave her nursing job to focus full-time on the business.
55:27
Angie and Dan Bastian rebranded their product to "Boom Chicka Pop" in 2012, aiming to create a fun, creative, and feminine brand that quickly became their best-selling product and attracted significant investment interest leading to a successful sale to Conagra in 2017.
01:01:42
Angie and Dan Bastian reflect on the emotional journey of selling a significant share of their company to TPG and later to Conagra, highlighting the impact of their success on their lives and the opportunities it has provided.
01:08:08
Angie and Dan Bastian attribute their success to hard work, creating goodwill, and positivity, emphasizing the importance of these factors in their entrepreneurial journey.
Categories:
Business
