Masters of AI Day: Empowering Teams with Hands-On AI Activities

TLDR Join Masters of AI Day on February 29th to empower your team with hands-on AI activities and resources. Onboarding is crucial for customers, employees, investors, and vendors to learn about a company's product, culture, and mission progressively, leading to long-term engagement and success.

Timestamped Summary

00:00 Join Masters of AI Day on February 29th to empower your team with hands-on AI activities and resources.
05:29 Onboarding is a hidden key to lasting success, providing quick wins and long-term buy-in, not just for employees but for all positions.
10:20 Onboarding is crucial for customers, employees, investors, and vendors to learn about a company's product, culture, and mission progressively, leading to long-term engagement and success.
14:41 Melanie Perkins and Cliff Obrecht started their first company, Fusion Books, with a focus on simplicity and intuitive user onboarding, leading to customer success and growth.
18:55 Melanie Perkins engaged in just-in-time learning, navigating the challenges of securing investment and building a tech team as she transitioned from Fusion Books to Canva.
23:23 Onboarding investors is a crucial step in a startup's journey, requiring founders to effectively communicate the problem they are solving and the solution they offer in order to secure funding.
27:34 Melanie Perkins focused on refining Canva's user experience to transition users from a state of fear to playfulness, ensuring a fun and confident onboarding process.
32:19 Gamification is a key strategy in successful user onboarding, as seen in platforms like LinkedIn, memory training techniques, and Canva's approach to building a user base.
37:00 Effective employee onboarding is crucial to maintaining motivation and preventing turnover, with Canva's personalized and engaging approach setting a positive tone for new hires.
41:29 Canva incorporates fun and engaging activities into their employee onboarding process to create a sense of inclusion and unity within the team.
46:14 Employee onboarding at Canva involves creating special moments through personalized deliveries and quotes to ensure a lasting sense of excitement and engagement.
Categories: Business

Masters of AI Day: Empowering Teams with Hands-On AI Activities

73. The secret power of onboarding, w/Canva's Melanie Perkins
by Masters of Scale

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